Honest notes on websites, web tech, and small business.
We write when we have something useful to say — not on a content calendar. Pricing without theater, performance without jargon, platform choices without a referral fee. If a post helps you decide something, it did its job.
What a small business website actually costs in 2026
An honest breakdown of what a small business pays for a website today — from $0 templates to $25k custom builds — and what each tier really gets you.
Is your site too slow? Here's how to know in 60 seconds
A quick, jargon-free guide to checking whether your website is slow enough to be costing you customers — and what the numbers actually mean.
Shopify vs custom: which one actually makes sense for your store?
A practical guide for small business owners trying to decide between Shopify, WooCommerce, and a custom build — based on what you sell, not what looks shiny.
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